Description
Associations may be non-profits, but that is no way means they don't need to be well run businesses. In this module we take a look under the hood of associations as the operation models and practices that are the behind-the-scenes drivers of value and mission.
This online course is part of ASAE's Certificate Program in Association Management, a series of courses designed to build a strong understanding of the core functions of association management. Specifically designed for those who are new to the profession or have less than five years of experience in the field. Operational Excellence in Associations will leave you with a better understanding of brand management, business development and strategic partnerships, which are critical to organizational success.
Course content:
Module One: Public Relations, Brand, and Marketing
Module Two: Human Resource Management
Module Three: Financial Management
Module Four: Risk Management
Module Five: Vendor Management
This course qualifies for 3 CAE credits and takes about 3 hours to complete.
Earn the Certificate in Association Management!
This course is part of ASAE's Certificate in Association Management, a curated group of courses designed to build a strong understanding in the core functions of association management. Completion of all six courses qualifies you for 17 CAE credits and the certificate, but you can select any number or combination of courses depending on your interests and needs:
- Essential Practices in Association Management
- Systems of Volunteeer Excellence
- Membership Models Development and Engagement
- Operational Excellence in Associations
- Culture and Leadership
- Leading with Ethics and Creating an Ethical Environment
Consider this course the starting point on your association management career path.
The full certificate bundle of courses is available for purchase now, but please note that the content for the individual courses will be released on a monthly basis starting in September 2023. The first available course will be "Essential Practices in Association Management."
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Digital Accessibility
The learning platform is compatible with screen readers. All individual courses have available captions and transcripts. If you have requests for additional reasonable accommodations, please email accessibility@asaecenter.org.
